How to write a strong cover letter

A strong cover letter can make the difference between your CV being tossed aside and being invited to interview. As a result, it is important to meet a number of criteria to make sure the letter sells yourself as best as it can.

So, what should you remember when writing a cover letter? Have a look at the points below:

• Add information about your skills that specifically relate to aspects of the job specification – don’t match it word for word
• Outline why you are interested in the role, what you are doing now and why you want to move on
• Highlight reasons why you are relevant for the role
• Point out transferable skills and achievements that support the relevance of your application
• Avoid repeating content from your CV, but refer to parts of it if relevant. Remember, your CV and cover letter will be viewed together
• Ensure your writing is brief and to the point, don't waffle
• Check and double check for errors. Get a friend to check for you if you can.
• Finish by politely requesting the opportunity to discuss your suitability further